Bastion is a multi-award-winning marketing and communications agency.
With over three decades of experience in the games industry, our team building detailed marketing and PR plans to suit the needs of your game.
If you’re not sure which approach to take your marketing, we are here to guide you. Whether it’s campaign planning, press outreach or influencer and market prioritisation, we provide the strategic thinking to ensure your next step is the right one.
Our multi-national network delivers reach at scale with the nuance of bespoke local market strategy. Understanding the passion points of each territory, coupling them with the features of your title to connect with dedicated gives your game the edge in a competitive environment.
Understanding the ‘voice’ of your game and studio is vital to delivering clear and consistent communication, building momentum and excitement for launch.
Our team conducts a thorough analysis of your game and its market opportunity, identifying competitors, audience sizing and key messaging that will resonate with your players.
Ensuring your game shows up where your audience is most active means we deliver targeted content that drives value. Aligning a clear channel strategy with your target markets, eschewing a “one size fits all” approach to social content, we deliver thumb-stopping creative that’s fit for your audience’s most popular platforms.
If you’re planning in-person activity around your launch, explore our event services and see how we can help bring your title to life.
And if you’re ready to tell your story with us, get in touch with our team today.
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